What our prime office offers

London & Home Counties
Sales, Lettings and Retaining
Our Prime Office gives you access to a dedicated team of our most experienced managers and directors to ensure a personalised experience. We shape our marketing strategies to suit each Prime client and their extraordinary properties. We are known for selling and letting some of the area’s most expensive properties and we want to work with people who believe in what we do.
Our network of contacts and access to a wide range of ‘off market’ opportunities, have allowed us to develop an enviable database of high-net-worth clients who are both UK based and overseas. If you want to deal with one person without any conflict of interest, while maintaining complete anonymity – please engage with us. We bring people and extraordinary property together.
Our Upgraded Prime Service;
- Take advantage of our offer to visit your home and prepare a non-obligation market appraisal and a bespoke marketing strategy.
- You can benefit from picking our brains about the local market and we will be able to see what makes your property really special, not only to you but to potential buyers.
- Enjoy one-to-one support and regular, details feedback from the team who know how to sell and let properties like yours.
- We are highly skilled at presenting the potential of a property to discerning buyers, many of whom are relocating from London and the Home Counties, or who often have very specific search requirements. Your dedicated Prime agent will explore a tailor-made marketing plan with you and prepare a menu of marketing options.


Our marketing approach to selling and letting highly desirable homes includes;
- Professional photography and high-quality, storybook style brochures
- PR in national newspapers, property supplements, lifestyle magazines and local newspapers
- ‘Early-Bird’ property alert emails and calls to active buyers looking in your area to test how the market responds ahead of the full launch
- Sophisticated use of social media campaigns targeted to buyers and tenants in London and throughout Home Counties
- Bright, modern branches and eye-catching window displays to showcase properties
- A growing following on Instagram
Alternatively, you can choose our highly successful ‘Off Market’ exclusive marketing service if you wish to keep the sale lowkey.
Our five-star ‘sales progression’ work adds real value and is all part of the Prime service. Our approach improves the chances of your sale completing and keep your stress-levels to a minimum.

Our eye for detail means;
- Investigating the chain, working with your solicitor and other advisors, plus those representing your buyers, to help navigate any twists and turns on the road to completion
- More home sales are successful when Butler & Stag is the selling agent. Nationally, the 'success' rate - from sale agreed to completion - is often quoted at around 62%. At Butler & Stag our success rate is at an industry-leading level of 86% (data from Butler & Stag internal KPI analysis of a rolling 12-month period taken as of December 2022)
- Clients consistently give us top marks for value for money in post-sales reviews because they understand the value of having us in their corner
From barn conversions and exclusive new build homes to equestrian properties and country houses, you will see that we are experienced at selling and letting unique and desirable homes just like yours.
To upgrade your next move and speak to a member of the Prime Office today. We will be pleased to provide a free valuation and discuss our thoughts on the best way to proceed in selling or letting your home.

Proud members of LonRes
LonRes is an online system used by over 90% of estate agents in London every day.
All the properties we sell are uploaded to the LonRes system meaning that the London agents will be aware of your home going on the market. Any of the estate agents in the capital can then promote your property and if they are successful in introducing a buyer we agree to give them a commission for doing so. Properties listed onLonRes are at an advantage as a LonRes agent is connected to an exclusive network representing some 100,000+ active buyers, of which a growing number are looking for a country property right now. In fact over 86% of the LonRes network has buyers looking for property outside London.